commercialsnmore

Google, the company that started as a simple search engine company, has released their own browser, Google Chrome. As a huge Google fan, and having used the browser for a couple of months in the beta phase, I can tell you that it is awesome. As seen in this video, the best feature of the browser is how clean it is. Google has taken the best features of Explorer and Firefox and made it even better.

The video itself has just been released a couple of days before this post, and it has already been tagged as “innovative” and “cool”. Made in Japan, the video is very unique and interesting. There are no words, just a phrase at the end “Install Google Chrome.” The video is set up to look like that game where you bounce a ball and try to eliminate the tiles.

The Lesson of The Day: Creating an ad on YouTube may be even more effective than TV commercials. Google has chosen to use this channel of communication because their target market uses it, and because people like me will be able to take the URL and blog about it. That is called free publicity. Knowing where your target market gets information is very important. The message will only be delivered if it gets to the correct market.